Consumer Health Data Privacy Policy
Last Updated: January 27, 2026
Ladies First, a brand of Outlaws & Gents Grooming LLC
Introduction
This Consumer Health Data Privacy Policy ("Policy") describes how Ladies First ("we," "us," or "our") collects, uses, shares, and protects consumer health data. This Policy supplements our general Privacy Policy and provides additional information required by state consumer health data privacy laws.
We are committed to protecting your health data and being transparent about our data practices.
Scope
This Policy applies to "consumer health data," which includes personal information that is linked or reasonably linkable to a consumer and that identifies the consumer's past, present, or future physical or mental health status. This includes information related to:
- Health conditions, diseases, or diagnoses
- Weight, BMI, and body measurements
- Medications, treatments, and procedures
- Healthcare provider visits and consultations
- Lab results and diagnostic information
- Health-related goals and progress
- Reproductive and sexual health
- Biometric data
- Genetic information
- Precise geolocation that could indicate health-related activities
Consumer Health Data We Collect
Categories of Health Data
We collect the following categories of consumer health data:
| Category | Examples |
|---|---|
| Physical Health Information | Weight, height, BMI, vital signs, medical history, current health conditions |
| Treatment Information | Medications prescribed, dosages, treatment plans, provider notes |
| Diagnostic Information | Lab results, assessment outcomes, health screenings |
| Biometric Data | Photographs (for treatment purposes), body measurements |
| Wellness Information | Weight loss goals, nutrition information, exercise habits |
| Reproductive Health | Pregnancy status (relevant to medication eligibility) |
Sources of Health Data
We collect consumer health data from:
- Directly from you: Through consultations, forms, questionnaires, and communications
- Healthcare providers: Through our telehealth platform
- Third-party services: Pharmacies, laboratories (with your consent)
How We Use Consumer Health Data
We use your consumer health data for the following purposes:
Primary Purposes
- Providing telehealth consultations and medical care
- Processing and fulfilling prescriptions
- Monitoring your treatment progress
- Communicating with you about your health
- Coordinating care with other providers (with your consent)
Secondary Purposes
- Improving our services and patient experience
- Conducting quality assurance and safety monitoring
- Complying with legal and regulatory requirements
- Research purposes (in de-identified or aggregated form only)
How We Share Consumer Health Data
Sharing for Treatment and Services
We may share your consumer health data with:
| Recipient | Purpose |
|---|---|
| Healthcare Providers | To provide your medical care |
| Pharmacies | To fulfill prescriptions |
| Laboratories | To process diagnostic tests |
| Health Plans | For payment and coverage (with your consent) |
We Do NOT Sell Your Health Data
We do not sell your consumer health data. We do not share your health data with third parties for their own marketing purposes without your explicit consent.
Other Disclosures
We may disclose consumer health data:
- With your consent: For purposes you have authorized
- For legal compliance: When required by law, court order, or regulatory requirement
- For safety: To prevent serious harm to you or others
- To service providers: Who assist us in operating our services (under strict contractual protections)
Your Rights
You have the following rights regarding your consumer health data:
Right to Know
You have the right to know:
- What consumer health data we collect about you
- How we use and share your health data
- Who we share your health data with
Right to Access
You have the right to access your consumer health data. You may request a copy of the health data we maintain about you.
Right to Delete
You have the right to request deletion of your consumer health data, subject to certain exceptions (such as legal retention requirements).
Right to Withdraw Consent
You have the right to withdraw your consent to the collection or sharing of your consumer health data at any time. Note that withdrawal may affect our ability to provide certain services.
Right to Opt Out
You have the right to opt out of:
- Sale of your health data (we do not sell health data)
- Sharing for targeted advertising (we do not share for this purpose)
- Automated decision-making that produces legal or significant effects
Right to Non-Discrimination
We will not discriminate against you for exercising your rights under this Policy.
How to Exercise Your Rights
To exercise any of your rights, you may:
- Email us: privacy@itsladiesfirst.com
- Submit a request: Through your patient portal
- Call us: Contact information available on our website
We will verify your identity before processing your request. We will respond to requests within the timeframes required by applicable law (typically 45 days).
Data Security
We implement robust security measures to protect your consumer health data:
- Encryption: Data encrypted in transit and at rest
- Access Controls: Role-based access limited to authorized personnel
- Monitoring: Regular security monitoring and audits
- Training: Employee training on data protection
- Vendors: Strict contractual requirements for service providers
- Incident Response: Procedures to address security incidents
Data Retention
We retain consumer health data for as long as necessary to:
- Provide our services
- Comply with legal obligations (including medical record retention laws)
- Resolve disputes
- Enforce agreements
Medical records are retained in accordance with Texas medical record retention requirements and applicable federal law.
Children's Health Data
Our services are intended for adults 18 years and older. We do not knowingly collect consumer health data from children under 18.
Changes to This Policy
We may update this Policy from time to time. We will notify you of material changes by:
- Posting the updated Policy on our website
- Sending you an email notification
- Providing notice through our app or patient portal
Your continued use of our services after changes indicates acceptance of the updated Policy.
Contact Us
For questions about this Policy or our health data practices:
Ladies First Privacy Team Ladies First, a brand of Outlaws & Gents Grooming LLC Email: privacy@itsladiesfirst.com Website: itsladiesfirst.com
State-Specific Information
Washington Residents
This Policy is designed to comply with the Washington My Health My Data Act. Washington residents have additional rights as described in this Policy.
Other States
Residents of states with consumer health data privacy laws have rights as described in this Policy. Contact us for state-specific information.
This Consumer Health Data Privacy Policy is effective as of January 27, 2026.